Brand Marketing Manager
Who We Are ::
Jumpstart Foundry is a seed-stage, healthcare innovation fund with one simple goal: Make Something Better™.
Based in Nashville, TN, Jumpstart Foundry invests in 15 - 20 startups from across the country who are building
innovative solutions to improve health & healthcare.
With both a Seed-Stage and Growth Fund under management, and 47 companies in our portfolio, Jumpstart
Foundry is seeking a Brand Marketing Manager to spearhead our Brand Development and Marketing efforts.
Who You Are ::
- You understand Brand Strategy, Brand Voice, and Marketing principles
- You’re experienced developing content and creating marketing campaigns
- You’re an ambitious and motivated problem solver who thrives in a fast paced environment
- You’re autonomous and self directed
- You’re a strategic thinker and can see the big picture, but can also execute at a high level
- You’re a team player and enjoy working in a collaborative environment
What You’ll Do ::
I. Strategic Planning
1. Jumpstart content marketing strategy – how do we create a brand to attract investors, entrepreneurs,
growth management teams and strategic exit partners.
II. Brand Development
1. Develop Jumpstart brand voice / persona
2. Define ideal customer profile and develop content that targets each persona
III. Content Creation & Execution
1. Blog Posts & Articles
- Creation of blog posts and podcasts both directly and in partnership with other Jumpstart team members
2. Social Media:
- Create narrative, voice, and persona for Jumpstart team members
- Create 2-3 Jumpstart posts per month (slightly customized) for each narrative; Measure activity and amplify
our most active Jumpstart family members
3. Manage Jumpstart Foundry Socials
- Work in partnership with 25-30 entrepreneurs in the Jumpstart family to support one another’s marketing
strategy and amplify all of these relatively small brands into the perception of a larger whole.